Vice President of Digital and Analytics
Will leads the digital and technology teams at [solidcore]. He has deep experience in all things digital, marketing, and tech.
Will comes to [solidcore] having spent 5 years as the CMO and Head of Product for Mariana Tek, a SaaS provider for boutique fitness operators. Before that, he was VP of Digital Marketing & Analytics for 5 years at Flywheel Sports, a leading indoor cycling brand. Prior to his time at Flywheel, Will held senior digital positions at several successful startups.
Outside of [solidcore], Will loves spending time with his family, cooking, eating, and traveling as much as possible. On weekends, you’ll find him exploring the many hiking trails in the DC area, planning culinary adventures, and spending time with his delightful daughter.
Will is originally from New York and is a graduate of Stony Brook University.